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TroGroup & teamecho

Combining tradition and innovation? A recipe for success for the TroGroup. Isabella Liebing (HR Manager) and Daniel Ennsbrunner (Head of HR) told us how to combine digital and analog communication and what this has to do with teamecho.

employees

subsidiaries worldwide

years of history

Combining digital and analog communication

World market leader in the stamp and laser sector, over 100 years of history: The TroGroup knows what it means to demonstrate a pioneering spirit. In doing so, the company is constantly faced with the challenge of combining tradition and innovation.

Also when it comes to carefully establishing digital communication structures. As a production company, it takes a lot of sensitivity to keep a connection with all employees.

Evolution instead of revolution

Depending on the target group and topic, the TroGroup therefore uses a mix of different communication channels. Whether it’s a classic appraisal interview, a conversation on a walk, a Scrum meeting or a jour fixe: the personal touch is never lost.

At the same time, the company is open to digital communication and, in addition to the intranet, e-mail distribution list and info screens, has been using teamecho since spring 2022 to continuously capture feedback. Thus, virtual and traditional communication are slowly growing together. Even in the production department.

"Soft" facts become hard facts

teamecho helps TroGroup create an all-around positive work environment. What else is needed? What is going particularly well? With teamecho, the TroGroup always has an overview. And knows not only where there is a need to catch up, but also where existing strengths can be further developed.

For example, on the subject of benefits. According to the teamecho survey, employees are very satisfied with this anyway. But the motto is: Strengthen strengths! For this reason, the TroGroup will in future pay 75% of a voluntary supplementary insurance instead of the previous 50% if the employee remains with the company for more than five years.

The biggest aha moment? The basis that teamecho creates for the daily work in the HR area. This is how “soft facts” become hard facts. And the HR department knows in black and white which topics are to be worked on – also together with the management.

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